Today’s Sponsor Spotlight focuses on one of our incredible local business leaders—someone I’m proud to say I’ve known for over 40 years—the amazing Karline Niver, owner of Déjà Vu Restaurant, and Karline’s Restaurant & Bar.
I first met Karline sometime around 1984, when she was operating The Snack Box on Main Street in Red Bluff. Even then, people were talking—not just about the quality of the food, but about the friendliness of both the staff and the owner herself. The place was always busy, and for good reason.

Fast forward to the mid-1990s—after moving back to Redding—I was told by family about a place called Déjà Vu that had “the best food and coffee around.” When I heard the owner’s name was Karline, I had a feeling…
Sure enough, when I walked in and saw her making her rounds—connecting with customers table-to-table—it was the same Karline. That connection turned into years of loyalty, as my family and I became regular weekend customers.
Karline has always poured herself completely into her businesses—lock, stock, and barrel. Through that dedication, Déjà Vu Restaurant became one of the most recognized and celebrated dining spots in the North State—earning consistent Best of the North State honors and building a reputation for unforgettable breakfasts, incredible Eggs Benedict, and cinnamon rolls that are simply second to none.

In 2015, Karline brought that same passion and commitment to downtown Redding with the opening of Karline’s Restaurant & Bar.
Located at 1100 Center Street, Karline’s has become one of downtown Redding’s premier upscale-casual dining destinations—offering:
- 🍽️ High-quality steaks, seafood, pasta, and chef-driven specials
- 🍸 A full bar featuring cocktails, wine, and craft beer
- 🌆 A warm, welcoming atmosphere perfect for both date nights and business gatherings
With a strong emphasis on fresh ingredients, presentation, and customer experience, Karline’s continues the tradition of excellence that Karline has built her reputation on for decades.
With a strong emphasis on fresh ingredients, presentation, and customer experience, Karline’s continues the tradition of excellence that Karline has built her reputation on for decades.

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❤️ Support Those Who Support Local Racing
We are incredibly proud to have Karline’s and Déjà Vu as part of the B&G Motorsports family.
Local racing simply does not happen without the support of dedicated community businesses like these. Partners like Karline help keep hometown teams like Eric Gannon and B&G Motorsports team on the track week in and week out.
👉 We encourage everyone to support the businesses that support local racing.
👉 Keep your dollars local—and experience the very best our community has to offer.
Déjà Vu Restaurant is located at 1177 Shasta St. Redding CA 96001-1003
Karline’s Restaurant and Bar is located at 1100 Center Street, Redding, CA 96001-0514.